Ford Philippines is bringing its Ford Island Conquest (FIC) experiential test drive event in Iloilo to kick off the nationwide roadshow.
FIC is happening at the Mall Atrium of SM City Iloilo on August 23-25, 2024. The FIC was first held in Iloilo in 2017, the first year that the test drive event was launched.
FIC is home to the interactive vehicle display and both the on-road test drive and specialized driving course designed to highlight key vehicle features, which include ride and handling, technology, capability, and safety.
Aside from the opportunity to get behind the wheel of Ford’s best-selling vehicles, this year’s FIC will bring the recently-launched Bronco across the country so fans and customers can see it up close and personal.
“We are excited that the Ford Island Conquest is finally back in Iloilo. We can’t wait for our Ilonggo customers to experience our vehicles as well as enjoy exclusive offers and deals. We invite all car enthusiasts to visit the 3-day FIC with their families and friends,” shares Mike Breen, managing director, Ford Philippines.
For all three days of the Iloilo leg of FIC, customers can check out Territory, Everest, Ranger Raptor and the Bronco on display and test drive the Territory, Everest, Ranger, and Ranger Raptor.
Customers who test drive will get a P5,000 discount from their purchase of a Ford vehicle. Those who reserve will automatically get a P20,000 cash discount and an opportunity to avail of the Pick-a-prize promotions, where they have the chance to win as much as P100,000 cash discount.
Other Pick-a-prize promotions include cash discounts of P50,000, P30,000, P20,000 or P10,000, accessories pack, director’s chair, air purifier, dash camera, fuel voucher and premium bag.
Ford Island Conquest Year 7 at SM City Iloilo will be open to the public from 10:00am to 10:00pm. Admission is free.
Customers can contact Ford Iloilo at (033) 3213352 or visit them at Iloilo-Jaro Diversion Road, Iloilo City for more information.